The research, translated into things you can say on Monday.
One substantial piece a week on the science of how people decide, the moments where deals actually die, and what corporate training in India gets wrong. Sources cited, always.
Public speaking skills for career growth: the path to being heard
Public speaking skills for career growth: what labour market and influence research shows about who gets promoted, and a plan for each career stage.
How public speaking skills drive business growth: the evidence
Public speaking skills and business growth: what research on investor pitches, CEO voices and buying decisions shows, and where a founder should start.
How to perform under pressure at work: what actually helps
How to perform under pressure at work: why skilled people choke, the stress mindset and reappraisal research, a breathing protocol and a routine for the moment.
How to handle office politics without playing dirty
How to handle office politics in Indian companies: what political skill is in the research, four moves that build influence honestly, and the traps to avoid.
How to build executive presence: authority before the title arrives
How to build executive presence when you do not yet have the title: what research says authority is made of, the four signals a room reads, and a 90-day plan.
Neuroscience-based sales training, explained without the hype
What the brain science actually says about how buyers decide, what it does not say, and how it changes a sales training module for an Indian team.
Top 10 sales training companies in India 2026: international and Indian
Top 10 sales training companies in India for 2026, international and Indian, compared on evidence base, delivery, India presence, pricing and measurement.
Top 10 public speaking training companies in 2026: international and Indian options
Top 10 public speaking training companies for 2026, international and Indian, compared on method, format, India presence, pricing and what they measure. Disclosure inside.
Corporate sales training in India: what good looks like in 2026
A buyer's scorecard for corporate sales training in India: what a programme must contain to change behaviour, built on 2026 data on why most of it fails.
What sales excellence looks like: five habits the research can see
Sales excellence is not charisma. Across recorded calls, large studies and India's 2026 enterprise sales data, top performers share five observable habits.
The follow-up that reopens a dead deal, without sounding desperate
How to follow up after no response in sales: the message that reopens a dead deal gives something instead of asking, and a sequence with a stopping point.
How to overcome stage fright before a presentation: what research says
How to overcome stage fright before a presentation: three things that work, backed by peer-reviewed research, and two popular tips that make it worse.
Cold calling script for India in 2026: surviving the first 30 seconds
Cold calling still works in Indian B2B when the first 30 seconds are built for how a busy manager listens. The script, why each line is there, what to drop.
How to structure a presentation so people remember one thing
How to structure a presentation using memory research: a working memory of about four items, the serial position effect, and a shape that survives interruption.
Communication training for employees in India: cost and what changes
What communication skills training for employees costs in India, the formats that work, the four signals it should change, and how to measure it in ninety days.
What is value selling? A plain-language guide for Indian B2B teams
Value selling explained for Indian B2B teams: what it is, why price-first buyers make it hard, the drill-and-hole idea taken further, and a worked SaaS example.
Why buyers decide about you in 100 milliseconds — and what to do in the other 59 minutes
Princeton research shows trust judgements form in a tenth of a second and barely move afterwards. Here is what that means for how you open a sales call.
Why 97% of Indian companies can't tell you whether their sales training worked
India's largest study of enterprise sales found that only 3.3% of companies track training against revenue per salesperson. The problem is not the workshop. It is the silence afterwards.
How to open a keynote in the first 30 seconds (and the three openings that kill one)
The opening of a talk is the only part the audience is guaranteed to be paying attention to. Here is how to build one, and the three habits that waste it.
The five objections that kill Indian B2B deals — and what to say instead
Roughly a quarter of B2B deals in India die at closing and another tenth at objection handling. Here are the five that do the most damage, and the language that works better.
Why a discount changes what your buyer experiences — not just what they pay
Identical painkillers produced measurably different relief when the stated price changed. The implication for how you discount is uncomfortable and worth sitting with.
What to say when they say “send me a proposal”
The most dangerous sentence in Indian enterprise sales, because it feels like progress. Here is how to tell a real request from a polite exit.
Your pitch deck's story is backwards
Most decks open with who you are and end with what the customer gets. Reverse it, and the same slides start working.
Executive presence is four signals, not a personality
“Be more strategic” is the least useful feedback in corporate life. Here is what people are actually responding to when they say someone has presence.
What should you pay a sales trainer in India?
Almost nobody in this market publishes prices. Here are the real ranges, what drives them, and how to tell whether a quote is reasonable.
Four clusters we are working through
The science of buying
- What Damasio's patients teach you about closing
- The endowment effect and why pilots convert
- Loss aversion, used honestly
- Why the buying committee decides differently than any of its members would
The hard moments
- Handling procurement without losing margin
- The discovery questions that make buyers convince themselves
- What to do when the champion leaves
- Reviving a deal that went silent
Speaking & pitching
- Reading a teleprompter without sounding like it
- The 10-slide deck that actually closes
- How to handle a hostile question
- Opening a sales kickoff so the room stays with you
Sales leadership in India
- Building a reinforcement system your managers will actually run
- Ramping an SDR in 90 days
- How to measure training against pipeline, not feedback forms
- Should you hire a sales trainer or build enablement in-house?